Advice on how to optimise your ticket purchases when tickets go on sale

As an expert in ticket purchasing, I understand all the excitement, and sometimes frustration, that can surround the release of highly anticipated events. Follow these expert tips to ensure you are well-prepared for ticket releases and optimize your purchasing experience.

Research Your Tickets in Advance

The very first thing you need to do is gather information about the event well before the official release. The more information you have about the event, the better prepared you’ll be. Visit authoritative sites like Arena Tour or Live Nation to get the latest information on tour dates, venues, and special releases.

Create a User Account on the Ticketing Site

Most online ticketing sites, such as Ticketmaster, require you to create an account to make a purchase. Don’t be caught off guard on the day of the release. Create an account in advance and ensure that all your information is up to date.

Tips to Optimize Your Ticket Buying Experience

  • Choose a Reliable Internet Connection: Avoid purchasing tickets from a slow or unstable internet connection. This could slow down your purchasing process and cost you precious time. Every second matters.
  • Update Your Payment Information: Verify that your payment information is correct and up to date to avoid any delays when purchasing your tickets.
  • Open Multiple Google Sessions: To increase your chances of getting a good spot in the queue, adding items to your cart more quickly, and buying your tickets, consider opening multiple Google windows on different devices (tablet, PC, smartphone, etc.). The use of a VPN can also be useful in certain situations.
  • Be Ready at the Opening of Sales: Tickets often sell very quickly, so it’s essential to be ready to buy as soon as the sale opens. We recommend being on the site at least 1 hour in advance to enter the queues as quickly as possible if there are any.

Choose Your Tickets Carefully

During the sale, it’s important to carefully choose the tickets you want. Consider the price, the view from the seat, and any other features that could enhance or detract from your event experience. But don’t take too much time; add them to your cart immediately to secure your seats for a few minutes.


Online ticket purchasing can be a stressful experience, especially during a highly anticipated sale. However, by preparing in advance and following these tips, you can optimize your ticket-buying experience and increase your chances of getting the tickets you desire.